Hiring a trainer for your sales team is a big decision. Get it right, and your team could be closing deals faster, charming customers,...

Did you know that 87.3% of sales reps in Uganda fail to deliver results within their first 6 months? One major reason for this is lack of...

A sales funnel is the journey potential customers take from discovering your brand to making a purchase and beyond. It’s a strategic...

Africa's business landscape is evolving rapidly. Whether it's e-commerce in Nigeria, tech startups in Kenya, or retail in South Africa,...

In sales and marketing, waiting for a response can slow down your momentum. The common phrase “I look forward to hearing from you”  is...

Introduction Prospecting is the foundation of successful sales. Without a steady flow of qualified leads, businesses struggle to grow....

Sales automation is transforming businesses globally, but most tools are built for Western markets and struggle to meet the unique needs...

Customer Relationship Management (CRM) software is essential for small and medium-sized enterprises (SMEs) in Egypt to grow and maintain...

If you’re in the business of selling insurance, particularly in Africa, you’re in for a treat. This blog post is designed to be one of...

Every salesperson dreads slow periods. You’ve sent emails, made calls, and followed up, but sales just aren’t coming in. Instead of...

Lemlist is a popular cold email outreach tool, known for its personalization and automation features. However, it may not be the best...

The sales landscape is evolving at an unprecedented pace. Are you prepared for the shifts that 2025 will bring? This resource dives into...

Sales teams face a paradox: buyers demand personalization at scale, yet time remains the ultimate bottleneck. The pressure to deliver...

What if you could close deals faster without working harder? For many businesses, the answer lies in sales automation a game-changer that...

Understanding the Long Sales Cycle in Construction Construction firms have some of the longest sales cycles of any industry. According to...

The way we advertise has changed a lot over the years. In 2016, digital advertising spending surpassed TV and radio for the first time....

If you're looking for proven ways to start making sales for your business, you're in the right place. In this post, I’ll break down seven...

At Trembi , we conducted a comprehensive study analyzing sales cycle data across different industries, company sizes, and sales channels....

Many sales teams struggle with performance, often spending too much time on administrative tasks instead of selling. In fact, a study by...

Sales teams are rapidly evolving. Gone are the days when reps spent countless hours manually updating spreadsheets or chasing leads....

Introduction Marketing automation has revolutionized the way businesses nurture leads. Instead of relying on manual follow-ups and...

What is an Inbound Sales Matrix? Turning a prospect into a paying customer is no easy task. It requires effort, strategy, and time....

Sales and marketing are often confused as the same function, but they play distinct yet complementary roles in business growth. Sales...

Introduction Small businesses depend on sales teams to generate leads, engage prospects, and close deals. Traditionally, this required...